PLAN Z
Chapter 2, extendedFrom The Author Wallp. 31
case · Romantasy

Emilia D'Arcy

author of The Halls of the Vanished
Logo & identityAuthor websiteSocials
planThe Full Story
seriesArcania Academy
Emilia D'Arcy
Emilia D'Arcy
the brief

Emilia writes spicy, slow-burn romantasy from New England, where she spends her time with her cats, video games and a garden she's attempting to keep alive. Her debut, The Halls of the Vanished, kicks off a four-book dark academia series.

the snag

Brand new author, zero backlist and a launch coming up fast. She needed to look established from day one, with somewhere bookstores, bloggers and press could grab everything without emailing her.

what we did

We built her an elegant all-caps wordmark with a crescent moon and a sunburst, plus the line that sums her up. Stories with magic, adventure and spice await. Then a warm parchment website that opens like a letter, with a series page, content warnings and a full press kit of photos, bios and covers. Her Instagram got the same moody purple, with launch posts, character spotlights and plenty of fun.

your acceptance letter just arrived

01
the Arcania noticeboard

Socials

Haunted purple backgrounds, torn paper quotes and her characters front and center. Book teasers, a Halloween costume game, character spotlights and meet-the-author posts that make readers feel like friends.

see the live feed
Quote teaser
1 / 6
03
welcome to Arcania

Author website

It opens with Dear Reader, because it should feel like an invitation. Series page, content warnings, press kit and newsletter, all on soft parchment that lets the purple of her book pop. Just as cozy on a phone.

visit the live site
www.emilia-darcy.com
Emilia D'Arcy, Homepage (tap to see the whole page)
Home
Series
Press kit
everything in the box
  • Wordmark logo with moon and sunburst
  • Tagline lockup
  • Handwritten signature
  • Custom author website
  • Series page
  • Content warnings page
  • Press kit page
  • Newsletter sign-up
  • Fully phone friendly
  • Launch teaser posts
  • Character spotlight posts
  • Meet the author posts
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